New York
09.10.25

Where the Next Era of Beauty Takes Shape

september 10

|

NYC

|

september 10 | NYC |

BITE is more than a showcase—it’s a strategic platform designed to elevate the entire beauty ecosystem. Where brands showcase their stories, connect with key retailers, investors, and industry leaders, and cement their place in the future of beauty.

BITE’s conference sessions, powered by Beauty Independent, are meticulously designed to inform your strategy and provide actionable insights that empower your next move.

THE SHOWROOM

BITE’s Showroom is the ultimate destination for discovery—a stage where breakthrough brands showcase their stories, connect with key retailers, investors, and industry leaders, and cement their place in the future of beauty.

CONFERENCE
HALL

We believe in elevating the entire beauty ecosystem. That’s why BITE’s conference sessions, powered by Beauty Independent, are meticulously designed to inform your strategy and provide actionable perspectives to guide and empower you on your journey. Featuring the industry’s top voices, you’ll learn how beauty’s all-stars have navigated real challenges—and unlock the knowledge you need to take meaningful steps forward

  • Beauty retail has never been more dynamic—or more complicated. New brands are breaking through overnight, channels are colliding, and the lines between who sells what, where, and how in beauty are blurrier than ever. Add to that shifting consumer behavior and evolving power plays between brands and retailers, and it’s clear: the playbook is being rewritten in real time.  Whether you run beauty for a national chain or a service-first concept, this is your essential retail briefing.

  • After the State of Beauty Retailing presentation, this panel brings retail leaders together to discuss how today’s big trends translate into action. From assortment strategy and omni-channel operations to brand partnerships and buying team structures, we’ll explore how merchants and retailers can adapt—and thrive—in an evolving landscape.

  • Once rooted in intuition and brand relationships, the role of the beauty merchant has evolved into a multidimensional discipline that demands fluency in data, digital merchandising, and strategic planning. In this session, we’ll explore what it now takes to succeed in the buying function—from trend foresight to financial rigor—and how these capabilities open doors to broader leadership roles across the industry.

THE
Agenda

  • Beauty investing is no longer a sideshow—it’s a serious space with serious capital. But more investors doesn’t mean easy money. In this session, we’ll explore what it really takes to raise funding today: when to do it, how to prepare, what to expect, and how to make sure the partnership works for your brand’s long-term growth.

  • how the role has evolved from campaign-led storytelling to a complex, tech-driven function that spans retail and DTC, digital and IRL, and creator-driven content. We’ll explore what’s driving the change, how to keep up, and what marketing really means in a modern beauty brand.

  • Content creators have become essential growth drivers in beauty—but the rules of engagement have changed. This panel will go beyond the basics to explore how brands can build smarter, more effective creator strategies that drive real results. We’ll unpack what’s working, what’s not, and how to turn creator partnerships into scalable growth engines.

  • In beauty, great products aren’t enough—they need to stand out, sell through, and scale. This session explores how product development has evolved in the age of social media, shifting cultural expectations, and multi-channel retail. Hear from industry veterans on what it really takes to build products that break through—and keep performing.

  • Growing a beauty brand takes more than vision—it takes the right leadership team at the right time. In this session, we explore real-world insights on when to hire senior talent, which roles matter most at each stage, how to structure compensation and incentives, and how to build a team that drives growth without losing sight of the brand’s soul.

SEE YOU THERE

September 10, 2025
9am - 5pm

METROPOLITAN PAVILION
125 W 18th St
New York, NY 10011